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Once again, Minerva SA Edible Oils and Food Enterprises participated in the International Food Exhibition SIAL Paris 2018, cementing its presence in the major foreign markets.
With export activities in 20 countries around the globe operating through extensive distribution networks, Minerva’s goal is to further increase both its target markets and its export basket, so its exports account for more than 15% of its total turnover.
At this year’s exhibition emphasis was placed on the company’s organic portfolio, expressing the company’s basic principles of respecting the environment and Greek producers, as well as product quality transparency. Fair-goers’ interest was piqued by products such as organic feta cheese, both in vacuum packaging and in the consumer-friendly packaged feta cubes, organic olive oil, as well as sustainable olive oil produced exclusively by best agricultural practices. New products were also presented, such as the new Mountain Regions Feta Cheese, with the traditional pungent flavour, as well as the complete new range of balsamic vinegars and glazes.
As Marketing Director Yiota Ilioupoulou says: “The growth of exports is a mainstay of Minerva strategy and we are methodically working towards utilising the great opportunity given to us by the international market. We are promoting our export basket, spearheaded by Greek olive oil, feta cheese, vinegar products and organic products, and aim at introducing the authentic flavour and quality of Greek products and the Mediterranean diet to consumers around the world.”
Minerva SA Edible Oils and Food Enterprises participated in the ANUGA 2019 International Food and Drink Fair (5-9 October 2019), the largest food and beverage exhibition in the world, held in Cologne, Germany. At this year’s fair, Minerva introduced international visitors to the exceptional quality of its wide range of products. The company focused on […]
MINERVA’s exports showed an increase in volume of over 7% in the 2018 – 2019 financial year. The company’s primary goal is to strengthen its position in the markets where it already operates – 25 worldwide – and at the same time expand into new ones, in particular the robust financial markets of Central and […]
Elaia Zeus SA, a company controlled by investment fund Diorama Investments SICAR SA and part-owned by the investment fund Elikonos 2 SCA SICAR, announces its acquisition of Minerva SA Edible Oils & Food Enterprises. DECA Investments AIFM Chief Investment Officer, John Kalantzis, said: “I would like to thank all those who have worked hard over […]